28-30 November, 2016
Grosvenor House, Dubai, United Arab Emirates

Hani Masgidi


Group CRM
Al-Rostamani Group


09:10 Examining the changing face of retail in the Middle East: Harnessing data to improve your business performance

  • Assessing how to utilise your data for business insights and translate this into profitability
  • Increasing your brand loyalty through the effective use of data
  • Investigating the use of real-time analytics to enhance the customer shopping experience
  • Utilising segmented communication with your customers to develop brand advocates

15:00 Assessing the use of data to increase customer insights and improve business performance

  • Improving forecasting by analysing customer purchase patterns and predicting future purchases
  • Gaining greater understanding of your customers in order to better serve their needs and increase customer retention and loyalty
  • Refining market segmentation to track patterns and t rends and personalise the shopping experience


Check out the incredible speaker line-up to see who will be joining Hani.

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