28-30 November, 2016
Grosvenor House, Dubai, United Arab Emirates

Michelle Smith


Marketing Manager
Flight Centre


12:50 Implementing a data-driven approach to your social media strategy

  • Driving your social media strategy based on real data and not intuition
  • Segmenting your audience to identify the best social channel to employee to increase your return on investment
  • Using customer feedback to continually refine your strategy and accelerate growth


Check out the incredible speaker line-up to see who will be joining Michelle.

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